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Do You Want a New Monitor or Not? - Small Business Consulting - Peanuts to Profits With Thor Schrock

Thor Schrock

From Peanuts to Profits

Do You Want a New Monitor or Not?

I had a little debate today with some of the staff about Schrock's 2009 Holiday Special system.

We have always offered a complete system (CPU, monitor, keyboard, mouse and speakers) for $1499 in past sales.  We have offered a tower-only option for $200 less, dropping the price to $1299.

So here is the question...

Do we advertise the Holiday Special as a $1299.99 tower only system and then offer the monitor and accessories as separate items for purchase or do we assume that most people will want the accessories, market it at $1499 and then offer the take-away discount?

If you Were Buying a New PC Right Now

If you were in the process of buying a new PC right now would you want to replace your monitor and accessories for $200 or would you fly with what you have?

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